Writing an SEO-Optimised Title Tag That Works for Your Website

Vijay Sonawale
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Writing an SEO-Optimised Title Tag That Works for Your Website

Your title tag is an important part of your on-page search engine optimization efforts. It is a part of your webpage that search engine spiders seem very easy to scan, so if it is done correctly, it will directly contribute to the success of your result.

Writing an SEO Optimised Title Tag That Works for Your Website





The following changes in your title tag will help improve your ranking, and therefore improve the number of targeted traffic to your website:


- Include your keywords and key phrases in your title tag. Think of your title tag as the store title. Now, imagine that you are a customer, walking on the road and looking for a product, but can not see inside the shops. So you can only read the signs.

 If you want to know where you have the product in mind, then you will trust the signs to guide the right shop. If the signal says "Bob Place", then you will not learn a lot. However, if the signal says "Jenny's Painting and Art Supplies"

You will get a better chance to know if the product you are looking for is inside or not. Even if Bob's Place had a large range of painting and art products, and at better prices, the signal did not tell you what was inside, you instead went to Jenny's painting and art supplies.

It's absolutely fine how the Internet works. When potential customers search for a product using a search engine, they can not see the available on the website. They can only see what's in the title and description tag of the site. 

Also, without using the right keywords within the title tag, search engine spiders will not be able to tell what your site is, and therefore it can not be ranked too much in the correct category.

In order for the search engine to work for you, you must include your title tag in your search engine optimization strategy. If you are selling painting and art supplies, make sure that the title tag includes the main phrase painting and art supplies.

When you do, you will dramatically increase the possibilities of getting high positions in search engines for your conditions, And after being listed, it will be more customer-friendly. For this reason, you have to make sure that not only your title tag will include the right keywords and key phrases, but it should also understand the potential visitors on the potential site that are reading it.


Be sure to keep your keywords and key phrases in the correct order. Putting your keywords and key phrases in your title tag is just a part of the process. By placing it there, it allows the words to be visible to search engine spiders. But words are far more than doing Jammu. 


Consider the following title tag examples:


  • 1. Jenny's Paintings & Art Supplies
  • 2. Jenny's Painting & Art Supplies


Both of these examples are human-friendly because they both understand what they are about. However, when it comes to search engines, this is the first example that will "give art and art supplies" to primary search terms, as they were before.

Including your company name or website name at the end of the title tag is usually the most effective, and includes the most relevant keywords and key phrases first.
Make sure your title tag is attractive and easy for the reader. Although this would not be too much for scanning search engine spiders on your web pages, this will help you to attract the attention of people scanning the search results and decide on the decision. Consider the following examples:


  • 1. Painting and ART Supplies by Jenny
  • 2. PaInTiNg AnD aRt SuPpLiEs by JeNny
  • 3. Painting and Art Supplies by Jenny

Although many people will automatically say that the third example is most attractive, whereas the first and second examples are unpredictable due to improper use of capitalization, besides there is more to consider.

In the first example, the use of all capital letters is far from the significance that you want to give a certain duration, and can actually be penalized by some search engines.
In the second example, words are very challenging to read, and one is stopping one for many readers. This is actually the third example that works best.

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